3/14/2013 12:00:00 PM

Shorty Goldstein's Now Hawking Jewish Deli in the FiDi

Get Shorty's house-cured salmon

By Meesha Halm
Opened just in time for Passover (although truthfully we’re happy to have another great pastrami sandwich and noodle kugel outpost any time of year) is Shorty Goldstein’s, a new San Francisco Jewish deli located in the Fidi District slinging quintessential Jewish soul food updated with seasonal, sustainable, seasonal products (think Mary’s Chicken soup, wild-caught albacore for tuna sandwiches, farmer's market veggies and beef brisket from RR Ranch). The deli is the brainchild of Michael Siegel, who named it after his height-challenged but mighty Bubbe and who cut his teeth at goyisher spots such as Betelnut before opening up Shorty’s. Siegel tells us he’s using his family recipes and does all the smoking, brining and curing in-house and makes most of his baked goods as well. The storefront, simply outfitted with subway tile, exposed brick and a blackboard menu, is already doing a brisk take-out business but also has a 20-seat counter for folks who prefer to nosh onsite.

As for Passover, the regular menu features some traditional Pescah fare such as brisket, matzo ball soup and matzo brei, but Siegel will be adding some holiday additions such as housemade gefilte fish and haroset salad with apples, walnuts, cinnamon and matzo served with greens, all of which can be enjoyed in-house or as ordered for take-out (adding itself to the collection of great seder suppliers). The deli will be open for regular hours (Monday-Friday 8 AM-4 PM) throughout the holiday, which means if you want the Passover goods for the weekend of March 30, and 31st, you’ll have order them ahead of time.

Shorty Goldstein's: 126 Sutter St; 415-986-2676

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