To celebrate National Cupcake Week, the Evening Standard interviewed Hummingbird Bakery owner Tarek Malouf about his growing cupcake empire. As big fans of his American-style cupcakes, we crunched the numbers listed in the article to see if we could uncover the secret to his success.
2004: The year the first Hummingbird Bakery opened in Portobello
250: Number of cupcakes sold on the first day
5: Shops currently open in London (Notting Hill, Islington, Spitalfields, South Kensington, Soho)
22,000: Cupcakes they currently sell per week
135: Pennies you will need to purchase a cake and find out what all the fuss is about
For more fun stats, check out the article here.
2004: The year the first Hummingbird Bakery opened in Portobello
250: Number of cupcakes sold on the first day
5: Shops currently open in London (Notting Hill, Islington, Spitalfields, South Kensington, Soho)
22,000: Cupcakes they currently sell per week
135: Pennies you will need to purchase a cake and find out what all the fuss is about
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