4/19/2012 05:30:00 PM

Quote of the Day: Starbucks to Stop Using Bugs to Color Beverages

Image via Flickr/Choubistar

"After a thorough, yet fastidious, evaluation, I am pleased to report that we are reformulating the affected products to assure the highest quality possible." 


 -Cliff Burrows, Starbucks' US president, posted this statement to the company's blog announcing they were discontinuing use of cochineal extract (made from crushed beatles) to flavor red-colored beverages. [NYP]

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